Whether you want to send a Newsletter to all of your clients, or a new offer for a small specific group, Loyalsnap Custom Recipient Lists is the perfect solution!
When you are creating an Email Blast, you are able to target a specific subset of clients to get your message in front of the right people. Through our many conditions and pre-set sending lists, you’ll be able to easily target the clients you need to in order to increase conversions and retention rates!
Loyalsnap offers an extensive list of conditions that can be used together to build out a perfectly tailored recipient list, however it may be tough to know where to start!
In this article we will provide you with definitions of our pre-set recipient lists in addition to each individual condition in addition to help you maximize your use of Email Blasts!
Pre-set Recipient Lists
Pre-set recipient lists can be used as a quick way to reach commonly targeted recipient groups!
Pre-set Group Name | Definition |
Active autopay contracts | Clients who are on an active autopay contract with your studio |
All clients | All clients in your Booking Platform and external leads in your Loyalsnap account |
Clients on canceled or expired contracts | Clients whose last contract has expired or has ended with no renewal |
Clients on lists | Clients on a specified list uploaded to your Client List page |
Clients on non-autopay packages | Clients who are currently on a non-autopay package (i.e an intro offer or class pack) |
Intro clients | Clients in your Booking Platform whose account age is less than 30 days old |
Leads registered in your booking platform (no purchases or visits) | Clients in your Booking Platform whose account age is greater than 5 days old but have not yet purchased or taken a visit |
New clients (no active pricing option) | Clients in your Booking Platform who have taken at least 1 visit and their account age is less than 30 days old. These clients are not on an active package or contract |
Registered clients | Clients in your booking platform whose account age is greater than 0 days (differs from “All Clients” as this group does not contain external leads) |
Recipient List Conditions
While the pre-set recipient lists are helpful, sometimes you may need to really narrow down a specific list of clients. You can layer any of the conditions below to build out your perfect recipient group based on the Blast you are sending!
Condition | Definition |
Account Age | Number of days since the client’s account was created |
Available Credits | Available number of credits/classes left on a package or pricing option |
ClassPass | Clients currently on a ClassPass pricing option |
Clients | All of the clients in your Loyalsnap database including external leads |
Contract Ending | Clients whose contract will expire in X days |
Contract Expired | Clients whose contract expired X days ago |
Contract Status | Clients who are on a contract with a specific status. Options are Active, Inactive, Scheduled, On Hold |
Contract Time | Clients who are between X and Y days into their current contract |
Current Package | Clients whose current package is X |
Days Since First Class | Clients whose first class was X days ago |
Expired Package | Clients whose last package expired X days ago |
Expiring Package | Clients whose current package will expire in X days |
Followups | Clients who currently have a follow up scheduled through the Dashboard for a future date |
Last Package | Clients whose last package was X days ago |
Last Visit Status | A client’s last visit was between X and Y days ago and had a status of one or more of the following: scheduled, no-show, signed in, late cancelled |
Lead | Clients that are not in your studio’s Booking Platform. These clients have been added to Loyalsnap through an external lead source like Facebook or Google Sheets |
List | Clients on a custom list uploaded by your team through the Client List tab in your Portal |
Location | Clients whose most recent location is X (only applicable for studios who have multiple locations on the same Mindbody ID) |
Next Scheduled Visit | Clients whose next scheduled visit will happen in X days |
No Activity After Purchase | Clients who have not booked a class or made a purchase/payment since their last purchase of X |
No Activity in X Days | Clients who have not booked a class or made a purchase/payment in X days |
No Visits after X time | Clients who have not visited your studio in X days |
No Contract | Clients who are not currently on an active contract |
No Scheduled Visits | Clients who have no future scheduled visits |
No Subsequent Purchase | Clients who have not purchased anything since their last purchase of X package |
On Autopay | Clients who are on an autopay pricing option |
On Unlimited | Client is on an unlimited pricing option |
Purchase | Clients who have purchased X package |
Recent Visit Count | Clients whose recent visit count is between X and Y visits in the last Z days |
Total Visit Count | Clients whose total visit count is X |